Ron Evans
- 2 min
"Not selling? Change literally anything."
The New York Times recently ran an article on how ticket and subscription sales have not returned to pre-pandemic levels. In it, many...
Ron Evans
- 2 min
Creating Sexy Talking Points That Demand Attention
When I read news articles online, I, like all of you, try to avoid ads. But sometimes one will reach out and demand attention. This one...
Ron Evans
- 2 min
The Trim Hides Imperfections
One of my side projects is the slow restoration of our 1943 farmhouse. I recently decided to convert an indoor water heater room into a...
Ron Evans
- 2 min
“The Attention That Comes From Being Different”
KPIG is a local radio station (107.5 FM in Freedom, CA) and recently I had it on as I was driving. It’s an eclectic mix, to say the...
Ron Evans
- 2 min
Testosterone Levels, Social Status, and Luxury Brands
There is a river of research flowing daily by my desk. While I was checking the nets recently, this study caught my eye. Researchers have...