Ron Evans
- 2 min
Adapting Auctioneer Tactics to Marketing
Have you ever seen a charity auctioneer work a crowd to get the money flowing on an auction item? It requires a masterful balance of...
Ron Evans
- 1 min
Putting The Fun Back Into Fundraising
The leaves are falling, and so is the temperature. That can only mean… it’s nearly time for end-of-the-year fundraising. I can picture...
Ron Evans
- 4 min
Arts Professional: Spying On Your Audiences
This week, Arts Professional published my latest article on observational research, which they have titled “Spying On Your Audiences.”...
Ron Evans
- 2 min
Testosterone Levels, Social Status, and Luxury Brands
There is a river of research flowing daily by my desk. While I was checking the nets recently, this study caught my eye. Researchers have...
Ron Evans
- 2 min
Reacting to Tigers
Last week, a raccoon climbed 25 stories up the side of the UBS Plaza building in St. Paul, Minnesota, and the internet blew a gasket. The...